Skip to content

System Design

Here’s how all the pieces fit together — the blueprint for how Spear works under the hood. From the dashboard you interact with, through the Go backend and NATS job queue, down to the email infrastructure that delivers your outreach.

ScaleInfra (AWS + services)AI CostsData CostsTotal COGSGross Margin
Launch (10 customers)$150/mo$50/mo$50/mo~$250/mo~45%
100 customers$600/mo$4,000/mo$3,000/mo~$10,600/mo76%
1,000 customers$4,000/mo$30,000/mo$20,000/mo~$76,000/mo84%
10,000 customers$20,000/mo$200,000/mo$150,000/mo~$635,000/mo88%